Flex has become an Intelligent Relationship company to make each interaction with the "client of its clients" appropriate to the profile of each of them, including digital channels and fast and effective forms of communication. To enable and qualify interactions, the intense use of more complex technologies such as Artificial Intelligence, Big Data & Analitycs, Bots, Machine Learning, Virtual Agents, Cognitive IVUs (Audible Response Unit) became part of their daily lives, without stop focusing on people the focus of innovation and service. Founded by pioneering professionals and with success stories in the contact center market in Brazil, Flex was born to be different. We are different because we always believe that people are the essential element of relationships and our business. At a time when digital technologies are rapidly transforming theIn reality, organizations recognize consumer experience as the most important element for generating results. Our business is to help Flex customers delight their customers. We can proudly say that we do this like no one else. Not only do we offer complete and high-tech solutions for relationship management, but we do this by valuing people and authentic relationships, founded on values such as professionalism, loyalty, happiness, flexibility and respect, adopting consistent policies that guarantee our professionals opportunities so that they can to be, every day, more qualified, valued, committed and accomplished, including, among other benefits, the sponsorship of a complete higher education course. The return of this appreciation of people is immediate, and appears in the customers' indicators and in our own performance: Flex grows consistently every year and presents high productivity indicators, an unquestionable sign of operational efficiency.